By Joseph M. Chan,Francis L. F. Lee
A comparative method of media and verbal exchange study performs an enormous, if now not essential, position achieve a middle project of researchers: to delimit the generality and specificity of media and verbal exchange theories, permitting researchers to extra without problems establish the impression of social, political and cultural contexts in shaping media and verbal exchange phenomena. To de-Westernize and internationalize media and communique stories has hence turn into the future of overcoming the parochialism of mainstream media and conversation reports. This quantity displays on what comparative media and conversation learn has completed or did not in attaining, the epistemological and theoretical demanding situations it truly is dealing with, and the hot instructions within which it may be heading.
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